When selling your South Florida home, pricing is one of the most basic essential parts that you should not overlook. In our current real estate market, the buyers have a lot of choices. And since no two homes are the same, making that distinction between your home and the dozens of others is important.

Today, we will share useful and effective tips when pricing your home and strategies to help you sell in this changing market.

Getting your home ready is the first step to do before pricing your home. Where and how do I start? – this is the number one question we get from sellers because they have no idea. 

Answer: You have to know first what the buyers really dislike which a lot of local real estate professional would know when they’re showing properties.

To be honest, getting your home ready for sale is a big task, but it can be an exciting one. This home staging tips will help you get your home ready for the market! 

PRICING YOUR HOME

Setting the right price for your home is not easy.  Go too high, and you risk turning off every buyer in the marketplace, go too low, and you leave money on the table. 

One simple but powerful technique for pricing your home is to spend time looking at comparable homes. By doing so, you will gain a better understanding of what a reasonable listing price looks like. Request for a Comparative Market Analysis (CMA). A CMA is an informal estimate of market value, based on sales of comparable properties. It generally takes into account various aspects of your home, including size, features, and annual costs. This informative tool (CMA ), but like any tool, it doesn’t work by itself. The CMA will always need to be interpreted by a professional.

An agent who knows your local market and what comparable homes have sold for recently will know your home’s true potential. No two agents price property in the same way. Some agents are much better at figuring out how to price your home than others, and most will do a lot of work for you and prepare a comparative market analysis ahead of time.

The Stampini Team does a collaborative effort to decide on what the pricing is, it helps the seller come to a decision, even if some seller thinks that they just want to sell. But for us, we want to sell fast and for top dollar. We don’t want to just sell your home. 

Also Read: Preparing a House For Sale Checklist

PRICING YOUR HOME MYTH

Most sellers think that they can just go to Zillow or Realtor.com to get an opinion of their home’s value based on the average of what homes have sold for around them. That’s essentially what it is, it’s just an AVERAGE.  

There’s really a lot of factors that go into pricing your home.  How much updating is done? Is it well maintained? Is it move-in ready? Does it have a nice lot?

And if a buyer said“I want to spend no more than say $450,000 on a house”, websites will ask them to search from $400-$450 or $450-$500k. But if you’re pricing your home above, let’s say your home is worth $430k and you want to throw in negotiating room so you price it at $455k. The buyer will never see your home on the search result because it’s not on this $50,000 increment. 

There are so many strategies into home pricing that sometimes sellers don’t realize how important it is to pick the right agent to sell the property. Some agents don’t put a lot of thought into helping the seller price their home. There’s a lot of different things that go into it.

*********************************************

Your Home Sold Guaranteed or We’ll Buy It!*

It’s simple, Seller and The Stampini Team must agree on price and time of possession. For information on our Exclusive Guaranteed Plan, dial call us directly at 561-500-5747

*Conditions apply. Call for details.

*********************************************

THE IMPORTANCE OF PRE-MARKETING

The biggest complaint we get in a hot market from buyers is that by the time they found out about the home, it’s already gone. So before we activate the home on the MLS, we create a buzz and start to pre-market the home for least a week or two.

Once the home is activated, we hold them off to the open house. We set up an open house on a weekend so that buyers can schedule a time to go see it and get a chance to throw their hat in the ring. It’s getting the buzz, it’s getting the exposure and it all helps the seller as well to get the highest price and sold in the fastest time. 

THE IMPORTANCE OF MARKETING

A lot of the agents think that when they put a house on the MLS, that’s marketing, but it’s really not. 

Once your home is ready for pictures then we start the marketing. If it looks like a good drone property we try to do some drone shots on the outside. We also start taking pictures and create video virtual tours and start marketing all over the place and on Social Media.

WE HAVE THE BUYERS!

4 BIG REASONS TO CALL THE STAMPINI TEAM TO SELL YOUR HOME! Call The Stampini Team at 561-500-5747.

1.) WE HAVE BUYERS IN WAITING – We have 6,754 buyers in our database looking for a home in the area. It is likely that the buyer for your home is already in our database.

2.) YOUR HOME WILL SELL FOR $13,000 MORE* – We sell our clients homes for an average of 2.7% more money compared to the average area agent. On a $500,000 home, that’s an extra $13,500 more money in your pocket.  

3.) YOUR HOME WILL SELL 3 TIMES FASTER – We sell our clients homes on average in only 30 days while the average area agent sells theirs in 94 days.

4.) YOUR HOME IS MORE LIKELY TO SELL – Not only do we sell our clients homes for more money and faster than average area agent, but your home is also more likely to sell. (Sellers automatically think their home is going to sell when they put it on the market and that is NOT true). We sell 85% of all homes we put on the market average local realtor 50%.

At The Stampini Team, we show them we have over almost 6,000 buyers just on our database that have given us their contact information that is looking for homes. So we take those people and we match our buyers with their house. We’re going to market to our own database of buyers.

When buyers come in, we make really great offers to get with them because if they don’t like a house, we’re going to go find them homes, even homes they can’t find online.  It’s another unique characteristic of our team because some don’t even talk to their buyers. Also, 90% of agents don’t even do a presentation to the seller, they just show up with some comps and guess the home worth and that’s it.

How can you pick the perfect real estate agent?

Some sellers don’t even realize how important it is to hire the agent that knows the correct way of pricing your home. Sellers should also need to make sure that the agent they will choose knows how to market the home to sell. What most of the agent do is just go ahead and put it on the MLS and put signs in and then try to sell it that way. And how much money are they losing by doing that? A lot. There is an investor, a low ball offer, and they’re charging anywhere from a 7-10% on a commission. If that’s all the agent offers it’s just not enough.

To find the perfect agent, take time to research, talk to friends and colleagues about who they recommend. And interview multiple agents before making a decision. In addition, be sure to come to an agreement about a specific, documented marketing plan before signing the listing agreement with your agent.

The Stampini Team has a customized marketing plan for depending on price range and location before making a price decision.

Conclusion

One of the most important factors to consider when you’re selling a house is the pricing. You must pick the absolute right price tag based on how much your house is worth if you want it to sell.

You don’t want to overprice the house because you’re going to lose the freshness of the home’s appeal after the first two to three weeks of showings. Demand and interest wane after 21 days or so. Of course, there’s nothing stopping you from dropping your price later, but this can be a matter of too-little-too-late.

You want to make sure that you serve up your house with a price where it should be priced realistically. If you overprice the home and slowly walked down the price over time, you actually net less money. 

The market’s going to tell you right away if it’s priced appropriately. If you’re getting no showings, then your home is overpriced. If you’re getting few showings, ask your agent what is the normal volume of showings for that price range. An experienced agent will know that but new agents will have no idea. Agents that don’t show many homes will have no idea.  If you’re getting plenty of showings but no offers, then you’re probably a little bit overpriced. And if you’re getting offers, you’re right on target.

Are you set and ready to sell? Our VIP Seller Service provides you with timely, online, direct feedback from prospective buyers. Your home will sell FASTER and for MORE money!

Whether you are South Florida home buyer or seller, working with a dynamic, knowledgeable, and ethical professional is essential. Make sure you get the best price and the best service throughout the process.

Looking for your perfect real estate match? Finding your dream agent is easy with The Stampini Team. Our team consists of top South Florida and Boca Raton real estate agents to help you with any of your real estate needs! Call us today at 561-500-5747. Or feel free to share our contact information with anyone you know that needs expert help in buying or selling their home in the South Florida area.

****************************************************************

YOUR HOME SOLD GUARANTEED OR WE’LL BUY IT!*

To discuss the details of this incredible option, call directly at 561-500-5747 

It’s simple, Seller and The Stampini Team must agree on price and time of possession.

**conditions apply. CALL FOR DETAILS**